EGOs battle

l'ego

As you drive down the streets of the city and the suburbs, and have a glimpse at the shops that shortly overwhelm your sight and all your senses, in no time you’d notice that up to almost 75% of the signs that supposedly indicate names of shops read instead names of shop owners! Well that’s not as you might think preceded by the word “by” to indicate the owner. That’s actually the Shop named after the owner! I remember back in 1992 when I was quite young, school teachers insisted we write our names on every stationary we carried with us (pen pouch, bag, books, books etc.). That naming system must be helping owners not to mistake their own shops, in case they were randomly hit by Alzheimer’s someday. One can never be sure.

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